Altarum’s subsidiary, Palladian Partners, offers complete campaign development and implementation services, from strategic workgroup participation and support to opposition and media research, environmental scans, and analysis of current media messaging. Palladian’s services include the following:
- Integrated marketing and evaluation services;
- Logo, slogan, message, and tagline development and branding;
- Development of shared resources;
- Market segmentation research;
- Focus group and audience testing; and
- Events and meetings for media and strategic communications programs.
We craft the message appropriate to the target audience and medium, be it Web pages, outreach letters, call scripts, brochures, FAQs, or videos.
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