WIC in Minnesota

Helping the Minnesota Women, Infants, and Children (WIC) program transition to a participant-centered approach.

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In response to declining program participation, WIC agencies have been working to move toward a participant-centered model of service. Altarum worked with the Minnesota WIC program to make such a transition, retooling all aspects of their services, from policies to local program management, to make them responsive to participants' personal interests and motivations for change.

Our Approach

Following an in-depth assessment of state and local policies and practices, Altarum 1) provided technical assistance and training to state agency staff to help them guide local agencies through the implementation process; 2) developed curriculum for new staff trainings; 3) facilitated regional participant-centered service skills trainings; 4) implemented a system for ongoing staff development and mentoring, and; 5) helped integrate participant-centered services into management evaluation and local policy guidelines.


Altarum provided training for over 650 state and local staff, mentors, and leaders, as well as the capacity-building and support necessary for the Minnesota WIC program to fully integrate participant-centered services into their program model. Our work in Minnesota led to an increase in staff focusing the conversation on participants needs/interests, and an increase in participant satisfaction with the Minnesota WIC program.

WIC in Minnesota Contact

Contact Us

Tara Fowler

Tara Fowler  - PhD, MPH, CPH

Vice President, Population Health

Areas of Expertise
  • Applied Research and Analytics
  • Maternal and Child Health
  • Qualitative Research

Tara Fowler leads Altarum's population health work, including in the areas of women's health, military health, behavioral health, and eldercare. She has led a variety of multifaceted quantitative and qualitative research projects that deliver insights to leaders of government health agencies, from the Defense Health Agency to the Health Resources and Services Administration. Her recent work includes an evaluation of a HRSA-funded program implemented in 16 states to improve oral health of low-income pregnant women and infants. Tara holds a PhD in public health from the University of South Florida.